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Twist electric hand-mixer - LawrenceDesign
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Twist electric hand-mixer - LawrenceDesign
Handmixer final straight.313.png

Project Brief 

This project is aim to redesign a hand-held electric hand-mixer to improve user's age between 60-69 years daily life through usability and performance of the mixer 

Target Analysis

We collated the survey at the beginning of the design stage from 10 different users age between 60-69.  As a result, most users live on retirement life and have a limited budget to buy the product and expect high quality.

The purpose of this survey is conducted to ask about a deeper value that matters when choosing the right hand - mixer . From there, regarding the target market, we set our position to redesign an electrical hand-mixer that is compact, lightweight, and having minimum parts to achieve the overall function of the product. 

Twist electric hand-mixer - LawrenceDesign
Twist electric hand-mixer - LawrenceDesign

Twist

"Setting you to the desire for less hand fatigue"

Team

Lawrence Zhou

Hayley Chen

Project duration 

3 months

March 2020 - July 2020

Tools

Adobe InDesign

Adobe Photoshop

Fusion 360

KeyShot

Role

Ideation

User Interview 

Concept Development(CAD)

Logo design 

CAD Rendering

Presentation  

Concept  Development

Twist electric hand-mixer - LawrenceDesign
Twist electric hand-mixer - LawrenceDesign
Twist electric hand-mixer - LawrenceDesign
Twist electric hand-mixer - LawrenceDesign
Twist electric hand-mixer - LawrenceDesign
Twist electric hand-mixer - LawrenceDesign
Twist electric hand-mixer - LawrenceDesign

An Ergonomic 2-position twistable head allows you to adjust the handle angle from 135° to 180° and to set your desire for hand fatigue.

2- Way Twistable Handle 

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